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Business Graphics Издательство: Page One, 2007 г Суперобложка, 322 стр ISBN 978-981-245-387-7 Мелованная бумага, Цветные иллюстрации инфо 10556b.

Business Graphics Издательство: Page One, 2007 г Суперобложка, 322 стр ISBN 978-981-245-387-7 Мелованная бумага, Цветные иллюстрации инфо 10556b.








This rare, comprehensive study of graphic design drills down to reveal the undeniable relationship between design and business success Whether it's a complete redesign of a company's identity or the launch ofаплбу a new product or service, an effective design helps businesses communicate clearly and accurately in a compelling and valuable way Business Graphics presents fifteen remarkable case studies and hundreds of innovative examples that illustrate how strategic and thoughtбаяъмful design can positively affect business development, sustainability, and growth Includes: A vast array of work within the corporate sector-design solutions that have helped business clients succeed A breakdown of the critical thinking behind the featured works, which addresses the challenges the designers overcame Examples of branding campaigns, graphic standards manuals, corporate brochures, direct-mail pieces, in-house employee publications, logos, media kits, newsletters,бнирм packaging, product catalogs, signage, stationery systems, and more Business Graphics is an essential tool for both new and seasoned designers looking for an articulate resource that is focused on design solutions for clients within all areas of business Издание на английском языке Формат: 23,5 см х 23,5 см Иллюстрации Автор Стивен Лиска Steven Liska.



Цена: 12585 руб.